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Light Custom Performance Running and Cycling Insoles

A project in Los Angeles, CA by Alan Jacobsen

Funding Unsuccessful

A new approach to high-quality, custom insoles or orthotics for a price comparable to mass produced products made overseas.
Backers: 181
Average Pledge Per Backer: $146

Funded: $26,358 of $50,000
Dates: Mar 29th -> May 26th (58 days)
Project By: Alan Jacobsen
sportscycling +Suggest

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Last Updated: May 26 @ 03:01 -0400 GMT


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Latest News

The Relative Nature of Success and Failure

May 25th - via:
Dear Backers – thank you again for your generous support! If you are still interested in getting a pair of Light Insoles, please join my Mailing List at, or email me directly at I will be sure to... (Read More)

Caitlin runs a marathon in 3:12:49 wearing Light Insoles!

May 24th - via:
Caitlin just completed her second marathon this morning, running an amazing time of 3 hrs 12 minutes and 49 seconds and taking 1st place in her age group! She ran her first marathon in 3:25 last year without Light Insoles.  So based on this limited... (Read More)

Caitlin Wins!

May 3rd - via:
Today, my wife Caitlin won the Verdugo 10K in Glendale, CA.  Of the almost 1000 runners, she was the first female finisher.  And of course, she was wearing her Light Insoles. We were also a sponsor of the race, so the top male and female finisher... (Read More)

Don’t forget about getting your FREE pair of Light Insoles Athletic Socks by SockGuy!

April 30th - via:
This post is for backers only. Please visit and log in to read. (Read More)

Free Socks Week!

April 27th - via:
This post is for backers only. Please visit and log in to read. (Read More)

Fundraiser and Feedback

April 22nd - via:
For those of you that have kids, you are probably very familiar with the silent auctions that many schools host this time of year to raise money.  Two of my children are in preschool, and their silent auction was a few weeks ago – just days before... (Read More)

We've been featured on BackerClub!

April 17th - via:
We are excited to be featured on! They are the top community for people who are serious about crowdfunding and we are really looking forward to the feedback and support from their community of super-backers! We are also looking forward... (Read More)

Why are our rewards only available in the US?

April 16th - via:
Since launching this Kickstarter campaign, I have received a fair amount of interest from folks outside of the US who would like to try a pair of Light Insoles. I would love nothing more than to be able to offer our rewards to everyone all over the... (Read More)

Enter to win a FREE pair of Light Insoles!

April 13th - via:
Giveaway ends this Wednesday (4/15), so enter now! Here's the mobile friendly link to enter the Giveaway:   (Read More)

Update on newly added reward

April 12th - via:
This post is for backers only. Please visit and log in to read. (Read More)

A Tribute to Fellow Weekend Warriors, New Rewards, and an Exciting Giveaway!

April 12th - via:
For everyone who has to leave their running or cycling shoes at home and head to the office on Monday morning in their dress or work shoes, we have an exciting new reward for you.  Since launching our website and Kickstarter campaign a couple weeks... (Read More)

What goes to Vegas, hopefully doesn’t stay in Vegas

April 8th - via:
One of the best parts of starting a new business from the ground-up (or should I say garage-up…) is that everything is a blank canvas. It gives you and your team the opportunity to combine science and engineering, creative design, sports (at least... (Read More)

Weekend family run… and of course, product testing

April 4th - via:
This morning, Caitlin and I went for a run with the kids up in the hills near our house. Caitlin loves when I run with her because she gets a break from pushing our 150lb+ triple stroller up the steep grades in our neighborhood. We also discovered... (Read More)

Thank you so much to the backer that just gave us $50,000 to reach our goal!!!!

April 1st - via:
Okay, that was just a little April Fool’s fun… but in all seriousness, thank you early backers for your support! For those of you that are familiar with Kickstarter campaigns, you may be wondering why I decided to have a campaign that is 57 days... (Read More)

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