GUSTIN: Redefining premium menswear, starting with denim.

A project in San Francisco, CA by GUSTIN
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Funding Successful

Premium menswear handcrafted in San Francisco, crowd-sourced and delivered to you at wholesale.
Backers: 4009
Average Pledge Per Backer: $112

Funded: $449,564 of $20,000
Dates: Jan 7th -> Feb 9th (33 days)
Project By: GUSTIN
Tags:
fashionclothing +Suggest

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$449,564

current pledge level
Last Updated: February 9 @ 00:01 -0500 GMT

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funding period ended

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Latest News

Kickstarter Wants to Crowdfund the Future of Menswear

October 25th - via: gq.com
The platform made fashion accessible to newcomers with different, weird, and Romphimy ideas. But can male rompers compete with real-deal fashion? (Read More)

Eighth Production Update!

April 5th - via: kickstarter.com
Hey Gustin Fans! Even though it’s been raining, we have had an amazing week here in San Francisco. Keeping (or exceeding) the committment we made to get you top quality denim on schedule is incredibly important to us and we’re getting it done. We... (Read More)

The first pair is done!

March 27th - via: kickstarter.com
Hey Gustin Fans! I know it's only Wednesday, but we had to let you all know that our first pair rolled off the line today! Production is at 100%, and there will be a mountain of denim pumped out in the upcoming weeks. Here's The Early Bird pant #1,... (Read More)

Sixth Production Update

March 22nd - via: kickstarter.com
Hey Backers - Hope everyone has had a splendid week! Production continues to move along at the expected pace. As we start each new step in the process, we’re especially diligent to make sure it’s done right the first few hundred times because we... (Read More)

Fifth Production Update - Short and Sweet

March 15th - via: kickstarter.com
Hey Backers- Time for our weekly update. Production is going very well and on schedule. Your denim is coming together piece-by-piece and we get to see it all and share some great images with you. We started sewing back pocket linings in, attaching... (Read More)

Fourth Production Update - Sewing has started, Announcement

March 8th - via: kickstarter.com
Hey Backers- These weeks are moving incredibly fast, and it’s great to see everything coming together. Building on the momentum of last week’s first cut, sewing has now officially started! This is such a cool process to witness. Being deeply... (Read More)

Third Production Update

March 1st - via: kickstarter.com
Hey Backers- It’s now been almost three weeks since the campaign has closed, and we’re pretty excited with how things are progressing! We are documenting process as much as possible on our Facebook page. If you want, like our page to stay in the... (Read More)

Second Production Update

February 22nd - via: kickstarter.com
Hey Backers- Another busy week has gone by here. We’ve been bringing all the pieces together to get started, and it’s almost go-time. 745 rolls of the Super Heavy were finally delivered after waiting for a while in customs. Our thread was... (Read More)

First Production Update

February 15th - via: kickstarter.com
Hey backers- We’ve had our heads down getting production rolling and all is going well. Seeing thousands of yards of the best denim arriving from Japan never gets old! Markers are printed, reviewed and at the shop. Pocket bag material is patiently... (Read More)

#1

February 9th - via: kickstarter.com
Hey Backers- GUSTIN is officially the largest fashion Kickstarter project of all time! You made it happen -- amazing job. Final Stats4,010 backers$449,654 total pledged We are blown away and humbled by the community that formed around our concept and... (Read More)

Last Day!

February 8th - via: kickstarter.com
Hey Backers- Wow - we’ve finally made it to the last day of the campaign. When we woke up at 5am on January 7th and pressed the green launch button, we never imagined that it would end here. This has been a dream come true. We’ve broken new... (Read More)

Off the Cuff

January 25th - via: insidehook.com
Buying premium denim can be so confusing, a man could be driven to distraction or, worse, jeggings. Making the process of buying jeans as simple as wearing them: Gustin Jeans, available now for pre-order. (Read More)

Premium denim Kickstarter project continues to grow

January 16th - via: onmilwaukee.com
Gustin is a high-end denim brand from the birthplace of blue jeans, San Francisco. For the past six years, its selvedge jeans sat on the shelves of boutique shops, selling for $205. Now, thanks to Kickstarter, the crowd-sourced funding tool, Gustin will sell the very same jeans, direct to customers, for its wholesale price of $81, shipped. The way its all unraveled is impressive. (Read More)

Crowdsourcing Fashion: Gustin Jeans - Best Jeans for Men

January 9th - via: esquire.com
It's no big secret that the Internet has completely changed the fashion industry (not to mention, uh, the entire world). And, yes, that means instant access to runway shows and celebrity bloggers and a whole lot of other things - but there's another, more practical, effect. Now, smaller labels no longer have to wait for an order from Barney's or Saks to reach potential customers. (Read More)

Gustin Selvage Denim

January 8th - via: coolmaterial.com
As a guy, how do you feel about spending over $200 on a single pair of jeans? We’ve done it ourselves, begrudgingly, once or twice, but we’d much rather wait for a pair we like to pop up on *insert daily deal site here* and get them at a steep discount. (Read More)

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