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The OV from Sidechannel: Outside the Main Stream

A project in Vancouver, Canada by Sidechannel Brand Inc.

Funding Successful

The OV is a technical mid-layer overall to be worn under waders for fishing, mountain sports outerwear, and everywhere in-between.
Backers: 144
Average Pledge Per Backer: $256 CAD

Funded: $36,919 CAD of $32,279 CAD
Dates: Oct 15th -> Nov 19th (36 days)
Project By: Sidechannel Brand Inc.
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$36,919 CAD

current pledge level
Last Updated: November 19 @ 20:03 -0500 GMT


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$0 CAD

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Latest News

What a weekend! New media coverage!

November 16th - via:
Good morning friends! What a weekend! Conventional wisdom has it that traffic slows down on the weekend, but we saw some of the best traffic of the campaign and a lot of new pledges came in to bring us within a HAIR of being fully funded. Maybe by... (Read More)

Vancouver locals launch kickstarter to fund innovative skiing, snowboarding and fishing midlayer

November 15th - via:
Anyone who's spent a significant amount of time outdoors in cold weather, whether on a ski hill or a river, knows there's nothing that can ruin a day quite like an uncomfortable base- or mid-layer. A unique new product created by a trio of Vancouver locals and outdoor industry vets is working to make sure outdoors enthusiasts never have to deal with that issue again, while addressing issues surrounding sustainability in the apparel industry. The OV—it stands for overall—is a three-season, technical mid-layer. (Read More)

The Homestretch! Passing 75%! New coverage!

November 12th - via:
The last 7 days! Hi Friends. We're in the homestretch! Final week! First things first: here's a great little article that is on the front page of King Snow today detailing the OV and our story. Give it a look. There are a couple of great vintage... (Read More)

Colours, Christmas, & Kickstarter

November 9th - via:
Hello backers, and beyond! Welcome to a new week and thanks for being part of the Sidechannel story. We have some updates! We have 10 days remaining in our Kickstarter campaign. We’re two-thirds funded and doing so much work to make sure we reach... (Read More)

Half price shipping update for Early Bird Backers

November 2nd - via:
Hello Early Bird Backers! Just a heads up that if you are a Canadian Early Bird Backer, the discounted shipping offer works out to the same $ that you've already pledged. That means you're still getting the best price! For our backers in the US,... (Read More)

Limited Time Half-price Shipping to N America

November 2nd - via:
Hello friends, We want to thank you for backing the OV. We’re 60% funded and looking for a few ways to push us closer to our goal. With that in mind, we’re offering half-priced shipping to anywhere in North America on OVs in the $250 1-pack and... (Read More)

New Rewards!

October 22nd - via:
Hello friends!  Today we’re very excited to partner with Chromer Sport Fishing to offer a new package of awards including guided river fishing on the wild rivers near Vancouver. Chromer’s knowledgeable guides are second to none and these trips... (Read More)

We're live! Thank you for the early support!

October 15th - via:
Unbelievable start for the OV, folks!  Thank you so much for believing in this project. It's very rewarding to see the traffic pour in and to get our first pledges! So much work has gone into this project, and with the new reality of Covid, at times... (Read More)

If you have additional news that doesn't appear here, shoot us a link!