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BETHNALS LTD – The London Uniform

A project in London, UK by Melissa Clement
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Funding Successful

Bethnals: Quality Unisex Jeans. True Londoners blurring the boundaries between men and women’s denim. The perfect fit in one jean.
Backers: 157
Average Pledge Per Backer: £78

Funded: £12,207 of £10,000
Dates: Jun 19th -> Jul 27th (39 days)
Project By: Melissa Clement
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£12,207

current pledge level
Last Updated: July 27 @ 17:01 -0400 GMT

122%

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funding period ended

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Latest News

Backstage!

July 22nd - via: kickstarter.com
You'll need an HTML5 capable browser to see this content. Play 00:00 00:00  What an amazing journey we have been on since this day of shooting.. Its been so wonderful, loved every minute! We are in talks with a some very cool stores to stock in... (Read More)

Bethnals in real life.

July 18th - via: kickstarter.com
A couple of backers and friends came down to the Box Studio for a little try on session of the Bethnals collection this week. To prove the ability within our unisex fit, we thought we would capture the moment on film and show you guys what its all... (Read More)

GOAL!!…….

July 16th - via: kickstarter.com
Can I get a big WHOOP DE WHOOP! Today we have reached our goal! Which means we are pressing the green light to order all of our beautiful denim fabrics from the mill and secure our space in the production line. This is a HUGE day for Bethnals HQ and... (Read More)

Pete Skinny- One for the girls!

July 14th - via: kickstarter.com
Hello lovely ladies,  For those of you who are a little curious about the whole unisex jean- check this out- Our Pete Skinny in close up! You'll need an HTML5 capable browser to see this content. Play 00:00 00:00  (Read More)

Bethnals Winnie Relaxed.

July 11th - via: kickstarter.com
You'll need an HTML5 capable browser to see this content. Play 00:00 00:00  Introducing our Winnie relaxed jean, perfect for days like these.. The end of a long week and all you want is a bit more room. The Bethnals jean you are most likely to... (Read More)

The BIG 100!!

July 6th - via: kickstarter.com
  Within 17 days of launching, our campaign has just hit 100 backers! I am so incredibly happy and thankful to everyone who has got involved and offered support. We have had an amazing week with some great press- highlights attached:... (Read More)

Bethnals Joey Straight

July 2nd - via: kickstarter.com
You'll need an HTML5 capable browser to see this content. Play 00:00 00:00 Joey Straight Jean NEWSFLASH! If you have heard of the now famous 'Normcore' you will also know that straight leg jeans are THE fit to be wearing this season.. Let your legs... (Read More)

LEG LENGTHS

July 1st - via: kickstarter.com
Hi Guys, Just a quick update on sizing of our jeans- we have good news for the lucky people in the petite or tall world. All of our jeans come in the below leg lengths: 26" 28" 30" 32" 34" 36" If we have missed an inseam for anyone looking for... (Read More)

Bethnals Pete Skinny

June 28th - via: kickstarter.com
You'll need an HTML5 capable browser to see this content. Play 00:00 00:00 Bethnals Pete Skinny  Wow! We have broken through the half way point! Thank you so much for your support so far. We have had an amazing response and can't wait to get the... (Read More)

AW14 Moving Lookbook

June 19th - via: kickstarter.com
You'll need an HTML5 capable browser to see this content. Play 00:00 00:00  What an amazing few days! We are so so thankful at Bethnals HQ for all the support of the backers and the positive messages coming through about the concept of Bethnals and... (Read More)

If you have additional news that doesn't appear here, shoot us a link!
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