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When We Went Mad! A Documentary of Ecch-ic Proportions!

A project in Royal Oak, MI by Alan Bernstein

Funding Successful

MAD Magazine poked fun at everything - and changed the world. A peek behind the scenes at this culture rotting institution.
Backers: 606
Average Pledge Per Backer: $96

Funded: $58,193 of $50,000
Dates: Jan 10th -> Feb 9th (30 days)
Project By: Alan Bernstein
filmdocumentary +Suggest

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Last Updated: February 9 @ 12:30 -0500 GMT


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Latest News

The Prose Of Contributions Dept.

February 6th - via:
At 9am yesterday, Feb 5, we were around the $42,000 point in the fundraising. In the span of fifteen hours you contributed the remaining $8,000 needed to reach our goal. I sat at my computer and watched the notifications roll in, informing me of each... (Read More)

Metro Detroit filmmaker launches Kickstarter campaign for MAD magazine project

February 4th - via:
DETROIT, MI - Alan Bernstein has been mad about MAD for ages. The Metro Detroit filmmaker longed to chronicle the success of the 60-year-old publication's popular culture satire and how it influenced everything from other publications to TV sketch comedy. (Read More)

Royal Oak filmmaker's "MAD" documentary uses Kickstarter to finish project

January 30th - via:
PLEASANT RIDGE — Alan Bernstein and Potrzebie Pictures LLC, a Detroit area production company, are working on a documentary, “When We Went MAD!” which explores the history and influence of MAD Magazine. (Read More)

A change gamer

January 29th - via:
I know I just posted an update earlier today, but a few new developments are in need of presentation: First, I'm excited to announce that one of MAD's finest artists, Tom Richmond, has offered to produce the artwork for the poster. Tom's work in MAD... (Read More)

11 Days to go...

January 29th - via:
During this campaign, I've had the great opportunity to chat with many MAD fans, young and old,  and from around the world - everyone telling me that this is a really cool project and they are excited to see it's completion. People with direct ties... (Read More)

With two weeks to go...

January 26th - via:
We have two weeks to meet our goal and the hill is getting steeper. Somewhere out there is a "very small shirker named JoJo" (Horton Hears a Who reference) that hasn't shared this. One share can change our fortunes! Please spread the word and help us... (Read More)

Crunch time

January 24th - via:
No, I'm not talking about exercising. I'm pointing out that we are halfway through our fundraising but only 21% in to reaching our goal. Daunting, but doable - provided we line up a "heavy hitter" or two to help us out. I've been tweeting several... (Read More)

The Dog Days

January 21st - via:
The past few days have been slow, to say the least. Four new backers in three days - our hill to climb has gotten a bit steeper. But I am undeterred - it's apparent that you and I want to see this movie get made! So many of you have helped to spread... (Read More)

I put the "junk" in "Press Junket"

January 16th - via:
Greetings! Let me start off by saying, I'm most comfortable behind the camera. Sure, I can ham it up for a few cameos here and there, but most would agree I have a face for radio and a voice for not doing radio. That being said - I put it all out... (Read More)

Improved pledge gifts!

January 14th - via:
Hello fellow WWWM! contributors! In an effort to make it easier to get a DVD and a T-shirt, I have adjusted the gifts per category as such: $10 donation - stays the same $25 donation - instead of a digital download of the movie, I've replaced that... (Read More)

Adventures in radio

January 14th - via:
I had the pleasure of sitting down for an interview at WDET 101.9, Detroit's NPR station to promote the film. The short interview covered the easy topics; talk about some of the artists and writers I've interviewed and how they feel about MAD's... (Read More)

MAD film documentary Kickstarter to honor idiocy

January 14th - via:
If you’ve never read a MAD magazine then you are missing out the greatest cultural satire books ever published. If you are a fan of MAD, then no one needs to tell you how smart their stupidity is, and how the infamous publication has influenced an untold number of comedians, writers, artists and copycat periodicals. (Read More)

Cheap does not mean cheap!

January 11th - via:
This is why I should let MAD do the funny stuff... A couple of backers have brought up the fact that after the first three backer categories I have written "cheap", such as "$10 - cheap!" This is in no way a comment on the amount you are pledging to... (Read More)

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