Sonnet James: Play Dresses for Playful Moms

A project in Palo Alto, CA by Whitney Lundeen
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Funding Successful

Sonnet James designs durable, machine-washable dresses for mothers who want to be playful with their kids and feel beautiful.
Backers: 628
Average Pledge Per Backer: $93

Funded: $58,245 of $48,000
Dates: Jul 1st -> Aug 1st (31 days)
Project By: Whitney Lundeen
Tags:
fashionclothing +Suggest

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$58,245

current pledge level
Last Updated: August 1 @ 15:01 -0400 GMT

121%

of goal
funding period ended

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Latest News

WE GOT FUNDED! THANK YOU!

July 29th - via: kickstarter.com
This post is for backers only. Please visit Kickstarter.com and log in to read. (Read More)

Friday Fresh Finds: On-the-Go Moms

It’s been a while since we put together a Fresh Finds roundup. Since I declared yesterday that 2013 was the summer of the move, I thought a collection of our favorite finds for all on-the-go mamas (moving or not) would be appropriate. (And p.s., if you’re on-the go a lot this summer, don’t forget to check out our tips on how to prepare your home before moving/traveling and how to eat healthy while in motion.) (Read More)

Helping moms play with kids, one dress at a time

July 18th - via: deseretnews.com
Whitney Lundeen always wanted to be the kind of mom who played with her kids. She’s also very into fashion. But one day when a dress kept her from riding on the “big boy” swings at the park with her 2-year-old son, Eero, she knew there was a problem. The fear of ruining her nice clothes was getting in the way of her desire to play with, and not simply be a chaperone to, her two boys. (Read More)

IT'S REALLY HAPPENING!

July 15th - via: kickstarter.com
First of all, I am completely overwhelmed and so thrilled that 318 people have already backed this project. Thank you. It hit me this morning just how incredible these past two weeks have been. Thank you for the kind emails, comments, and best... (Read More)

Sonnet James

Have y'all heard about Sonnet James dresses? Play dresses for playful moms. Meaning you can get down on the ground and wrestle with your kids in these dresses. And they're cute. UM, I could use a few of these. (Read More)

Q&A With Whitney Lundeen

July 2nd - via: thedailyamy.com
As the mother of two boys, Whitney Lundeen was tired of feeling restricted in her clothing to be the active mother she wanted to be. (Read More)

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